In the section seeking his personal assistant, he warns the would-be applicant would need to make sacrifices in the role. At a meeting on 27 March, Mr Cummings said he was told by officials that theDepartment of Health and Social Carehad been turning down ventilators because the price had been marked up it completely beggars belief that sort of thing was happening. Boris Johnson ResignsWill He Take Electricity With Him? They bought their first Specsavers in Guernsey and Bristol and the company grew rapidly, across the UK in the 80s and internationally in the late 90s. Dominic Cummings @DominicCumins . 'Why not go to Specsavers?': Michael Gove grilled over Dominic Cummings Dominic Cummings provided the Government with its biggest scandal of the first lockdown, when it emerged he had travelled to Barnard Castle in County Durham at the height of restrictions last April. BoJo's best bud, bus lie writer, government tinkerer, not Benedict Cumberbatch #voteleave #fakenews. Specsavers says mentions in mainstream media rocketed when Dominic Cummings revealed his reason for travelling to Barnard Castle. Dominic Cummings: The seven most explosive claims - BBC News He also said one of the worst failings of the pandemic was the almost total absence of a serious plan for shielding/social care. Specsavers global chief marketing officer Katherine Whitton said: Were known for our quick and humorous responses to all sorts of situations, but the publics speed and ingenuity in responding to the Cummings affair left us standing. The Government rhetoric was: We put a shield around people in care homes. That was complete nonsense. 55 Following. We also may change the frequency you receive our emails from us in order to keep you up to date and give you the best relevant information possible. But it has to be balanced against the terrible things hes done at Number 10, where he was installed after masterminding the Vote Leave campaign. He is reportedly registered as a director of the non-trading company Klute Ltd, which formerly owned the Klute nightclub in Durham, and Dynamic Maps Ltd, an information technology consultancy. Original reporting and incisive analysis, direct from the Guardian every morning, 2023 Guardian News & Media Limited or its affiliated companies. We also may change the frequency you receive our emails from us in order to keep you up to date and give you the best relevant information possible. Dominic Cummings quits to become CEO of Specsavers - Suffolk Gazette Its completely crackers that someone like me should have been in there, just the same as its crackers that Boris Johnson was in there.. Artist Sam Edward has replicated the journey from Islington to County Durham as a 'public text piece' Since Mr Cummings, 49, left his post at Downing Street he is not understood to have taken on any new ventures, but has some activities still in the works. Many people who should have been tested were not tested, and they went back to care homes and then infected people, and then it spread like wildfire inside the care homes, he said. Google Trends Data from 22-29th of May 2020 for should have gone to specsavers. Dominic Cummings launches attack on PM's integrity, Leave.EU fined 70,000 for breaking electoral law during referendum, Vote Leave's Dominic Cummings 'in contempt of Parliament', Review: Brexit - The Uncivil War starring Benedict Cumberbatch, MasterChef Australia host Jock Zonfrillo dies, Adidas sued by investors over Kanye West deal, US principal visits David sculpture after nudity row, US bank makes last ditch bid to find rescuer, UK chip giant Arm files for blockbuster share sale, Pope urges Hungarians to 'open doors' to migrants. Boris Johnson's key adviser, Dominic Cummings has quit Downing Street to take over as CEO of eyesight retail giant Specsavers. Dominic Cummings dresses like a combination of every character from the 1st season of Skins x pic.twitter.com . The spin coming from No10 is we will see a new post-Cummings version of the PM gentler, kinder, more green policies, more efforts made round gender equality and the like. Explore in 3D: The dazzling crown that makes a king. However, the tagline on the tip of the UKs tongue was carefully planted well before Sunday, and the genius of the timeless campaign which made it famous cannot be discredited in the brand boost. He called David Davis as thick as mince, lazy as a toad and vain as Narcissus. I would normally put a joke in here but that would be inappropriate at a very tough time for Lee. Boris Johnsons chief adviser touts for unusual applicants outside of the Oxbridge set. Cummings says he drove to Barnard Castle to test vision. Dominic Cummings: he thinks he's above the law that governs the rest of us. Online employment application guide for use with the Government Jobs website. Matt Hancock position now untenable warns Nick Ferrari 'Can't stay! Political aides do most of their work behind the scenes, so Mr Cummings was perhaps the most prominent in recent memory. Michael Gove has compared Dominic Cummings's relationship with Boris Johnson to that of Jeeves and Wooster and a "lord protector looking after an inexperienced king", according to a new book . The 48-year-old may well find, as many others have, that the jobs market is an unforgiving place for a middle-aged man with a mixed CV. She is the daughter of Sir Humphry Wakefield, of Chillingham Castle in Northumberland. Dominic Cummings - once seen as virtually untouchable in his proximity to Boris Johnson - left Downing Street in November in a spectacular fall from grace, booted out by the Prime Minister in an attempt to make a fresh start in government and focus on tackling the pandemic. Monday - Thursday. Watch live: Dominic Cummings and business secretary appear at UK What Happened To Tess In 'The Last Of Us' Ep 2? Like this article? We use beer to run this site, and cookies to improve your experience. Fascinating individual. But Mr Cummings has never been one to go quietly, and on Wednesday he gave his account of how the government handled the coronavirus pandemic while he was in office. The addition of Specsavers into the tagline was integral to the companys subsequent success; when people mention it as a joke they literally say the brand name, repeatedly solidifying its number one spot in the optician market place worldwide. Notice of Availability of the Annual Security and Fire Safety Report. Crisis averted. Everyone knows the phrase and understands the joke, and as a result, everyone knows and respects the brand. READ MORE:Where is Dominic Cummings from? There was speculation that the 49-year-old would seek a post-politics career as the first head of Aria, the UK's new "high risk" science agency, which had been one of his pet projects. We will see what happens without his influence. There are few repercussions for failing to consult Acoba, however. Cummings challenged over lockdown trip to Durham. "Now the government rhetoric was 'We put a shield around care homes' and 'Blah, blah, blah' - it was complete nonsense.". He graduated from Oxford University with a first-class degree in modern history and spent some time in Russia, where he was involved with an ill-fated attempt to launch an airline, among other projects. New Hires: See List of Acceptable I-9 Documents. However, the special adviser is now trending in a way he. In fact, hes not been a massive fan of Tory politicians all the way through. 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Dominic Cummings's notorious lockdown trip to Barnard Castle Doug Chaffee is the Fourth District Supervisor and was elected in November 2018 and re-elected in November 2022. In another section, Cummings also appeared to indicate that he wanted to hire recent graduates in economics. Police chief mocks Dominic Cummings in spoof Specsavers Tweet Theyre all responsible, he said. Get UK politics insight with our free daily email briefing straight to your inbox. And they did, with Dame Mary Perkins opening the 1000th store in Holland in Jan 2008, before opening a further 153 stores across Australia by the end of the year. Mr Cummings first task is to create a new advertising slogan. Subscribe to Daily Mirror and Sunday Mirror newspapers. Like most advisers, he shunned media interviews when he was in government, and his rare appearances before MPs were characterised by animosity on both sides. You should a) have an outstanding record at a great university, he said, but did not say if this would exclude those who had studied at Oxford or Cambridge. He is the sole director of the firm, according to Companies House, and it is registered at an address in his native Durham, in north-east England. He denied that he was the source for the BBC story about texts between the Prime Minister and Lord Dyson, in which Mr Johnson said he would fix a tax issue for the businessman relating to a potential contract to develop ventilators. In an interview with BBC Political Editor Laura Kuenssberg, Mr Cummings said that, during the Barnard Castle trip, he had been trying to work out "Do I feel OK driving?". Cummings warned: You will not have weekday date nights, you will sacrifice many weekends frankly it will be hard having a boy/girlfriend at all. On Wednesday, that same man Dominic Cummings, then the most powerful adviser to Prime Minister Boris Johnson; now arguably his most dangerous enemy will testify before two Parliamentary. Mr Cummings said he asked the Cabinet Secretary to investigate, who came back and said: It is completely untrue, I have lost confidence in the Secretary of States honesty in these meetings.. We earn a commission for products purchased through some links in this article. He will be remembered not as the architect of Brexit or as a genius determined to take on the civil service, but as The Man Who Should Have Gone To Specsavers. Did a lot of important work but is probably best known to the public for harassing politicians by dressing up as a chicken. Mr Cummings said the government was not on a "war footing" when the virus emerged in January and February last year and "lots of key people were literally skiing". Something went wrong, please try again later. Contact Us. Dominic Cummings worked as chief adviser to Prime Minister Boris Johnson. His father, Robert, was an oil rig engineer and his mother, Morag, a teacher and behavioural specialist. 2:22 Michael Gove struggled to defend Dominic Cummings' account of his 30-mile journey to Castle Barnard to 'test his eyesight' at the height of lockdown. Dominic Cummings sets up new tech consultancy firm Who knows what else is to come and how popular it will be. Mr Cummings repeated claims he made on social media that achieving herd immunity by last September was the Governments initial official plan. dominic cummings new job specsavers How Dominic Cummings helped Specsavers, but Specsavers - connective3 morning, Available for everyone, funded by readers. The team that surrounded Mr Cummings at Downing Street, some of whom are Vote Leave veterans, were fiercely loyal to him and shared a sense that they were outsiders in Whitehall, battling an entrenched "elite". He is then said to have retreated to his father's farm, in County Durham, where he spent his time reading science and history books in an effort to attain a better understanding of the world. As well as denying he was behind the leaks, he went on to make a series of accusations against the PM and questioned his "competence and integrity". Dominic Cummings: His wife is the daughter of Sir Humphry Wakefield, of Chillingham Castle in Northumberland. All rights reserved. Gosh they're being awfully rude about Dom Cummings, Dominic Cummings wife: Dominic Cummings married Mary Wakefield, 46, in 2011, Piers Morgan return to Good Morning Britain 'snubbed' by team, No one cares! They took another terrible dive after the second lockdown in October because the Prime Minister knew that I blamed him for the whole situation and I did and by 31 October our relations were essentially already finished, he said. - there's sure to be no controversy or blowback. Most populous nation: Should India rejoice or panic? Michael Gove 'compared relationship between Boris Johnson and Dominic Coronavirus pandemic. Specsavers isn't open, idiot! 14 hours ago King Charles' new appointments to . He grabbed headlines when he posted an advert on his personal blog for "weirdos and misfits with odd skills" to work in government, arguing that the civil service lacked "deep expertise" in many policy areas. We were told explicitly people did not get the treatment they deserved, many people were left to die in horrific circumstances.. None of this will have come as much of a surprise to veteran Cummings watchers. Leave this meeting, commandeer the planes, fly them to China, drop them at the nearest airfield, pick up our stuff, fly it back.. You are very, very welcome. Read about our approach to external linking. He is leaving as we pass 50,000 deaths and was right at the heart of the Governments efforts. The company itself did nothing to drive this reaction, but indirectly received a lot of free brand exposure from Cummings. Sir Humphry describes her as "a musician and painter, [and] also Assistant Editor of The Spectator". Dave Penman, the general secretary of the FDA, which represents senior civil servants, warned that the PMs allies are exhibiting a fundamental misunderstanding of the modern civil service. The following month, Mr Cummings expanded on his criticisms at a seven-hour select committee appearance, declaring Boris Johnson "unfit for the job", and claiming he had ignored scientific advice and wrongly delayed lockdowns. What a relief that Dominic Cummings has put all this ugly business behind him. Meanwhile the Prime Ministers fiancee, Carrie Symonds, was focused on a story about their dog, Dilyn. Mr Cummings posted a long thread on Twitterin May, detailing some of the ways in which he believes the Government mishandled the early part of the pandemic. Mr Cummings insists he is driven by a desire to make what he views as a broken and chaotic government machine work better in future. This would appear to be a successor to Dynamic Maps, his previous tech consultancy. Mr Cummings said the Government was not on a war footing in February in any way shape or form. Boris Johnson stood by his adviser throughout the Barnard Castle episode - to the consternation of some of his supporters, who feared it was undermining his attempts to hold the country together during a national crisis. Something went wrong, please try again later. Mr Cummings has only posted once on his blog since his Downing Street exit a response to a number of claims No 10 made about him in April. Now there is a confluence of: a) Brexit requires many large changes in policy and in the structure of decision-making, b) some people in government are prepared to take risks to change things a lot, and c) a new government with a significant majority and little need to worry about short-term unpopularity, he said. theres sure to be no controversy or blowback. Mr Cummings said the Prime Minister was ignoring the advice to order a second circuit breaker lockdown in September, and this resulted in a longer shutdown having to be called in November. One of those to pop up was the variation of the shouldve gone to Specsavers tagline - with humorous comments to the chief adviser of the Prime Minister popping up just minutes after his May 25 press conference. During a seven . Mr Cummings drove 25 miles for his final interview this week and was given the all-clear to run the multi-million-pound empire. Mr Cummings was heavily critical of Mr Hancock, saying he deserved to be fired numerous times and lied to both ministers and the public. 'Why not go to Specsavers?': Michael Gove grilled over Dominic Cummings ', Dominic Cummings: Leaving Downing Street after being booted out in November, 'I have answered 2667 questions!' He is also offering his marketing and election campaigning expertise, for fees that "slide from zero to lots depending on who you are / your project". San Gabriel / Foothill. Mr Cummings' 16 months in Downing Street will also give him the chance to earn millions of pounds as a consultant advising businesses on Brexit, the coronavirus crisis and gaining access to . Specsavers looks back on most iconic 'should've gone to' moments from Serving as a politician over decades, he has been able to gather a huge amount out of his profession. There had been rumours of a rift between the Vote Leave veterans and other No 10 aides, who didn't like Mr Cummings's and Mr Cain's abrasive style. Dominic Cummings will not be remembered as the architect of Brexit, but The Man Who Should Have Gone To Specsavers - but love him or loathe him, it's impossible to deny his impact on politics. He also turned his fire on then-health secretary Matt Hancock, who he said should have been fired for lying. Who said it: Dominic Cummings or Nathan Barley? 12039819, VAT No. In the summer he said that everybody who needed treatment got the treatment they required. He accepted the offer, but only after turning down a role with Land Rover, where he planned to promote a new model that lets you drive from London to Durham and back again without having to stop for fuel. In February, he started a technology consultancy firm, Siwah Ltd. Here is what Mr Cummings said at his select committee appearance: Mr Cummings said tens of thousands of people died who didnt need to die. The British publics humorous response in the wake of Dominic Cummings revealing the reason for his trip to Barnard Castle has seen them entered for an advertising and marketing award. The shouldve social conversation was so widespread following the news of Mr Cummings inadvertent trip to the Durham tourist attraction, that Specsavers says it saw an increase in online mentions of 6,000% and were trending on Twitter. Mr Cummings said his relations with the Prime Minister started to crumble in July. My knowledge about them is therefore limited.. 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